Coolers Wine
Coolers are designed to keep bottles of wine at the ideal temperature. They also safeguard against excessive humidity which can cause wine to deteriorate and alter its flavor.
These sweet drinks typically contain real fruit juice and are low in alcohol (4-6% ABV). But they're still not wine.
The History of Wine Coolers
The wine cooler has become the way of a lot of trends, rising to popularity and then fading out of fashion. What exactly is a wine cooler, and how did this drink become so popular?
A wine cooler is a drink that mixes traditional wine with fruit juice or syrup. This is a refreshing, sweet drink that is perfect for summer. It's the perfect way to stretch your wine bottle.
When the first wine cooler was introduced to the market it was a very popular choice for adults seeking a refreshing, easy drink to drink. It was offered by major distributors such as California Cooler Seagram's and Bartles & Jaymes.
In the 1980s, wine coolers accounted for 20% of the wine consumed by Americans. Their popularity began to wane in the early 1990s. This was due in part to the change in federal taxes that made it less profitable to mix wine and water. This marked the beginning of the demise of the wine cooler. It was replaced with malt-based drinks like Zima and Mike's Hard.
The wine cooler is making a comeback the modern age due to the independence of wine drink producers who are focusing on producing drinks of premium quality and with short ingredient lists. They also concentrate on using more natural wine and fruit flavors.
A lot of people prefer to purchase pre-made wine drinks. However, if you want to make your own wine coolers by mixing wine with fruit juice or syrup, it is possible to make them at home. They are available in many liquor stores, grocery stores and even a few specialty wine retailers. These pre-made drinks, apart from being delicious and convenient, are also great for any picnic or BBQ. They can be served on rocks or with a hint of citrus zest. Some of these drinks are even frozen, making them ideal for outdoor entertaining. If you are aware of the proper wine cooler temperature, these drinks can be a wonderful choice for any occasion.
The California Cooler
California Cooler was the brand which launched the wine cooler trend in the 1980s. The bottled concoctions mingled white wine with fruit juice and other favors and were hugely popular. The company behind the concoctions was called California Bottled Products, and it was founded in the beginning with founders Michael Crete and his high school buddy Stuart Bewley. They did all the tasks themselves including brewing, bottling and sales. In 1984 they were selling 10 million cases per year. This prompted giant wine producers such as Gallo to join the game and flood primetime television with ads promoting their versions of California Cooler. These included the charming old yokels Frank Bartles, and Ed Jaymes.
At the end of the decade, the wine was gone. Taxes set off the death knell of the product in 1991, as Congress increased the excise tax on wine to $1.07 per gallon. This increased the cost of making a wine-based cooler and was soon eclipsed by sweet carbonated malt beverages such as Zima and Smirnoff Ice.
However, it is possible that coolers will make a comeback. With the new generation coming to age, it could be that they're ready to embrace the irreverent mixture of fruity malt and wine liquor. They might also appreciate the fact that a cooler can be a great alternative to a refrigerator. A wine cooler is perfect for decks or patios. It comes with screen covers to let in cool air from the outdoors.
This beverage cooler that can be collapsible is not only a great wine cooler, but it's ideal for picnics and camping. It can be folded flat enough to fit into your trunk. It is simple to carry, with an easy-to-handle handle and wheels on the top. Once it's set up it can easily accommodate plenty of beverages and food. It can be used as a chair and will keep your drinks cool. This cooler also comes with a handy shoulder strap, which makes it easy to carry once fully loaded.
The 80's Craze
In the 1980s, wine-coolers were the latest trend. The flavors of white wine and fruit were smooched to create the drink of choice for beach parties, picnics and informal gatherings. The low alcohol content of the beverage was a hit with a wide audience, and it became an emblem of relaxed enjoyment. The popularity of wine coolers increased to the point where large companies entered the market, and a variety of brands were launched with various flavors. The most successful were Bartles & Jaymes and Seagram's Escapes which each offered a wide range of fruity flavors that made them household names.
The craze for chilled, ready-to-drink concoctions also fueled an increase in the sparkling wine production. The yuppies wanted their newfound wealth and began drinking sparkling wine and champagne.
At the time, sparkling wines were more expensive than table wines however they were an easy drink alternative to heavier, full-bodied reds and whites. These frothy drinks were a great alternative to heavier, full-bodied whites and reds at a time when wine connoisseurs were turning against anything that did not have the label "vin d'vigne".
The wine cooler fad started to fade towards the end of the decade. A huge tax increase on excise forced manufacturers to switch to malt-based drinks. In 2006 the category had dropped to less than one percent of sales.
Today, coolers are making a small return. Many still refer to these wine coolers as wine coolers, however cocktail enthusiasts refer to them as drinks called spritzers or an aperitif. They are an excellent way to stretch out a bottle of wine and add a little sweetness to an alcoholic light-bodied beverage, and they are particularly refreshing on a warm day. There isn't a legal definition of a wine cooler and many products today don't even contain any wine.
The Perfect Cooler
Whether you're a wine connoisseur with a large collection or simply looking for an appliance that can keep your favourite bottles chilled to the optimal serving temperature There's a great cooler out there for you. Assess the space you have available and the quantity of bottles you'd like to keep before deciding on a wine refrigerator. Think about whether you would prefer a built-in model that is fitted into cabinets or an independent unit that can be placed in any room of your house.
Wine coolers make a great addition to any kitchen however, they can also be utilized in bars, restaurants hotels, spas, hotels and other establishments that serve beverages. These refrigerators are made for storing and cooling bottles to the ideal serving temperature. They're a great method to ensure that your customers enjoy their drinks to their fullest potential.
With a variety of single-zone and dual-zone image source choices, it's essential to choose the right wine refrigerator for your business. If you are a novice and only need a single-zone cooler, it will probably be sufficient. However when your preferences change, you may need to upgrade to models with two zones that can accommodate several varieties of wine at once.
If you're a wine connoisseur or simply looking for an efficient wine cooler then look no further than the BruTank Vino Portable Bottle Cooler. This double-walled vacuum-insulated cooler will keep your wine or other bottles chilled for up to 6 hours without the requirement for ice. It's the ideal cooler for picnics in the park, backyard BBQs and dinner parties.
People love the visually appealing design and compact size of this wine cooler, which is perfect for homes with limited storage space. Also, consumers appreciate the quiet operation and precise temperature control offered by this cooler's compressor system. Many are also pleased with the locking mechanism, which adds a layer of security for their wine bottles.